Web Analytics Manager

Role: Lead Analytics Manager

Location: Hybrid — 3 days in Manchester City Centre 🏢

Salary: £55k–£70k (DOE) 💰

Our client is an ambitious scale‑up consultancy hiring a Lead Web Analyst as they enter a fast growth phase. They deliver real‑time, commercial analytics for clients via a small, agile, customer‑first team - think outcomes over agency bureaucracy. 🚀

What you’ll do

• Own client engagements end‑to‑end: scoping, delivery, presenting insights and building strong client relationships.
• Lead and line manage a small analytics team (min. 2 Analysts), providing coaching, QA and career development.
• Design and implement GA4 + Google Tag Manager solutions and measurement strategies.
• Deliver AI proof‑of‑concepts and help operationalise AI/ML insights into analytics workflows.
• Build dashboards, run analysis and translate data into clear, commercial recommendations.
• Proactively identify cross‑sell opportunities and work with the commercial team to broaden client engagements (additional products/services).

About you

• Passionate data advocate who enjoys empowering businesses with insight. ❤️
• Strong GA4 & GTM implementation experience — commercial project delivery preferred. 🛠️
• Proven people management experience (line managing at least 2 analysts or equivalent). 📚
• Experience with AI POCs or integrating AI into analytics workflows is a strong plus. 🤖
• Confident presenter — can deliver client workshops and influence stakeholders. ✅
• Commercial mindset — comfortable spotting and supporting cross‑sell opportunities.

Why join

• Genuine impact in a nimble, mission‑driven consultancy.
• Work closely with industry leaders, shape delivery and grow with the business.
• Strong learning culture and real client exposure — not just dashboards.

Interested? Apply or contact Ash at Loop for a confidential chat. ✌️